SOCIAL MEDIA 
CONFERENCE​

PRESENTS

SOCIAL MEDIA  CONFERENCE 

THEME: ​LEVERAGING SOCIAL MEDIA IN TODAY'S DIGITAL ECONOMY

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VENUE:  BARCELONA HOTELS INTERNATIONAL, 23 BLANTYRE CRESCENT, WUSE II, ABUJA, NIGERIA.

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DATE: ​12TH – 16TH MAY, 2020 (ONE WEEK INTENSIVE SEMINAR)

TIME:  9.00 AM TO 5.00 PM DAILY


COURSE FEE: A highly subsidized course fee of Five hundred Dollars ($500) only per participant shall be paid covering: course materials, tea, snacks

RESERVE YOUR SEAT

Introduction

This Top Executive Seminar will provide delegates with the practical knowledge needed to successfully plan, implement, manage, and measure social media sales and marketing efforts and dominate your industry in today’s digital economy. Social media technologies take on many different forms including magazines, internet forums, web blogs, social blogs, micro blogging, wikis, podcasts, pictures, and YouTube videos. Approximately 1.74 billion users access Facebook through their mobile phone and Twitter processes over 500 million tweets per day. It's important to realize that social media marketing works best when integrated with other components of your marketing plan.


This highly-interactive Pureweb Social Media training seminar has been specifically designed to provide CEOs, Top Executives, Leaders, Captains of Industries, Sales and Marketing professionals the tools, tactics and techniques they require to help them avoid the pitfalls and exploit the incredible marketing opportunities associated with the effective use of social media.


Delegates will walk away from this training with practical knowledge on best practices in using social media platforms to create strong on-line personal and brand identities, improve sales effectiveness, and enable better customer loyalty and retention.



​12TH – 16TH AUGUST, 2019
9am-5pm Daily

41
Days
02
Hours
48
Minutes
13
Seconds

This Pureweb Training Seminar Will Highlight

  • Design a comprehensive social media sales and marketing plan
  • Integrate social media tools with traditional marketing activities to improve customer service and increase business development opportunities
  • Demonstrate familiarity with the range and variety of social media platforms and tools
  • Understand how to monitor and measure the effectiveness and ROI of a social media marketing plan
  • Monitor social media to protect brand reputation and build customer relationships
  • Develop persuasion and communications skills to enhance sales effectiveness

OBJECTIVES

By the end of this Pureweb training seminar, delegates will be able to:

  • Implement strategies to engage customers through social media marketing
  • Integrate social media marketing tools into existing marketing plan
  • Determine which social media channels best fit organizational marketing objectives
  • Explain how social media marketing differs from traditional marketing
  • Describe best practices and rules of engagement for online sales and marketing
  • Improve the brand perception of your business
  • Get a unique blend of vision, inspiration and practical skills you can immediately apply

WHO SHOULD ATTEND?

  • CEOs and Top Executives
  • Sales & Marketing Professionals
  • Business Development Team Members
  • Customer Service Professionals
  • Team Leaders & Supervisors
  • Administrators
  • HR & Training Professionals
  • Accounts Personnel
  • Public Relations Professionals
 
Attendance is strictly by Invitation

​TRAINING METHODOLOGY

This Pureweb training seminar is highly-interactive and encourages delegate participation through a combination of lectures, group discussion, practical exercises, case studies, and breakout sessions designed to reinforce new skills. The comprehensive training seminar manual has been developed to be practical, easy to use and facilitate learning.

Organisational Impact 

At the end of the seminar you should be able to

  • Improved public image and credibility
  • Increased revenues through enhanced lead generation and brand awareness
  • Competitive advantage in your marketplace
  • Expanded market penetration of products and services
  • Real-time customer service satisfaction
  • Increased traffic to website
  • Cost savings on marketing activities
  • Early warning of potential product or service issues
  • Improved target marketing

Personal Impact​

At the end of the seminar you should be able to

  • The skills to design a comprehensive social media plan marketing plan
  • A greater appreciation of the impact of social marketing
  • Increased ability to measure and monitor social media marketing
  • Improved nonverbal communication and persuasion skills
  • The ability to combine social media and traditional marketing strategies

Seminar Outline

DAY 1

FUNDAMENTALS OF SOCIAL MEDIA MARKETING STRATEGIES

Training Seminar Overview and Learning Objectives

  • The future of technology
  • Disruptive Innovation
  • How social media marketing differs from traditional marketing?
  • Benefits of Using Social Media Marketing
  • The 4 Ps of Media Marketing
  • Social Media’s Impact on Customer Service
  • Leveraging Blogs, Twitter, Facebook, YouTube, and LinkedIn Marketing

DAY 2

PRINCIPLES OF PERSUASION TO ENHANCE SALES AND MARKETING EFFECTIVENESS

  • What is the difference between Sales and Marketing?
  • Marketing and Selling to the Four Customer Buying Styles
  • Body Language Skills to Enhance Video Presentations
  • How to make a video go viral?
  • How to Use Questioning Skills to Identify Customer Expectations and Service Requirements?
  • Keys for Designing a Multi Media Sales Presentation

DAY 3

ADVANCED LEADERSHIP AND BUSINESS TOPICS

  • The Digital Leadership
  • Wealth creation processes
  • 21st century Advertising
  • Qualities of Good leaders
  • Building Brand Loyalty
  • Business Automation Processes
  • How to create a luxury brand in the digital economy
  • Digital marketing for CEOs

PLEASE TAKE ACTION TODAY

Take action now to secure your place on this Social Media and Business Skills Development Programme that is designed to spark a chain of activities that will bring about dramatic growth in all directions of your life. We are waiting for your email to begin a conversation with you that will lead to your smooth participation.


This workshop prmises to be a game changing event.  If this invitation to the workshop is acceptable to you, please send us an email at info@​pureweb.com.ng to indicate your acceptance or call or whatsapp  Edwin, the Director of Programmes on ​+234 7066339236, to say so as soon as possible,  so that we shall commence arrangements to ensure your smooth participation.

 Reserve Your Seat

PAYMENT DETAILS 

A highly subsidized course fee of Five hundred Dollars ($500) only per participant shall be paid covering: course materials, tea, snacks, lunch and Master Class Certificate in Social Media and Digital Leadership from ​Pureweb.


ACCOUNT DETAILS

Account Name: Pureweb Nigeria Ltd

Bank Name: Guaranty Trust Bank

Account Number: ​ 0110582491 (USD)

Copyright 2020- ​Pureweb Technologies

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